Inflow and Vietnamese leading streetwear brand, Paradox's collaborative journey in high-quality fashion printing

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Inflow and Vietnamese leading streetwear brand, Paradox's collaborative journey in high-quality fashion printing

owver
Mai Nguyễn Jan 31, 2024

PARADOX is a Vietnamese trendy local brand established in 2018, is a favorite brand among streetwear fashion enthusiasts. They are known for their youthful and stylish products.

PARADOX focuses on streetwear fashion items including printed t-shirts, jackets, hoodies, and shorts. With quality garments and unique designs that can cater to a wide range of customer segments, PARADOX quickly sets itself apart in the market.        

 

PARADOX Challenge:

In 2022, the brand faced one of the most common challenges for brand owners in the production phase: quality control and lead time. Plus, the printing needs to be high-quality. Crisp, vibrant prints that stay true to the design ensure customer satisfaction and encourage repeat purchases. PARADOX must find reliable suppliers who can provide high-quality materials at a reasonable price for both their mass production and limited collection. They must work closely with manufacturers to ensure that the designs are translated into finished products that meet their quality standards. 

Moreover, when monthly sales for mass production collections are high like in PARADOX’s case, the restock time needs to be as short as possible. A shorter restock time ensures that products are replenished quickly, reducing the risk of stockouts and meeting the ongoing demand from customers.

Inflow's Tailored Solution

With PARADOX's initial fashion designs, Inflow assists them with the sample-making process, mass production, and quality control, helping the brand bring their concept to life. By streamlining and optimizing each stage, Inflow empowers PARADOX to materialize its vision and consistently deliver exceptional products that captivate their audience.

From Sample to Production Powerhouse:

Inflow's R&D and sample production teams transform sketches into prototypes. Armed with detailed tech packs and cutting-edge machinery, we meticulously craft each sample, ensuring every stitch and seam sings with PARADOX's unique energy, whether it is the crisp lines of a sweater or intricate printing pictures on hoodies. Each month, Inflow produces 10,000 PARADOX t-shirts; 3,000 PARADOX sweaters, and 3,000 PARADOX hoodies. Impressive, right?

Let's take a look at some designs Inflow has partnered in production for PARADOX. 

T-shirt design Inflow produced for PARADOX

T-shirt design Inflow produced for PARADOX

Some t-shirt designs Inflow produced for PARADOX, made from single jersey fabric

Sweater design Inflow produced for PARADOX, made from cotton fleece

Sweater design Inflow produced for PARADOX, made from cotton fleece

Baseball jacket Inflow produced for PARADOX, made from wool fleece

Baseball jacket Inflow produced for PARADOX, made from wool fleece

Quality control and lead time:

One of the ways we solve the lead time problem for PARADOX is to utilize domestic suppliers. With a network of more than 150 manufacturing and supplier partners, Inflow has a diverse range of fabric and material sources. They stand by and are ready to supply whenever it is needed. This eliminates the long fabric weaving time and the long shipping times, thereby shortening the lead time and increasing customer satisfaction.

PARADOX aimed for high-quality garments. Inflow helped out with a quality control team to make sure it all went smoothly. Inflow does quality control based on 4 criteria: 

This careful approach wasn't just to ensure garment aesthetics; it meant fewer mistakes and ensured the lead time was shortened and optimized. No more rushing to fix things at the last minute or missing deadlines! PARADOX got their perfect products on time, every time. 

 

"So, when you see someone rocking any cool pieces from PARADOX, give a shout-out to the quality control crew behind the scenes."

 

PARADOX limited collection:

Additionally, we take it to the next level when PARADOX wants to produce a limited collection including puffer jacket designs with limited prints, jeans, and many other designs. Limited collection isn’t like other normal retail runs, it requires intricate cuts and unconventional fabrics.

Some designs from PARADOX's limited collection Inflow partnered in production

Source: @nguynngchon5 on TikTok

 

Conclusion:

This partnership has helped PARADOX solve quality control and lead time problems, thus increasing sales and enhancing customer satisfaction. On the other hand, Inflow has a chance to get to know the Vietnamese young consumer preferences and an opportunity to push ourselves to reach new levels. 

 

If you are struggling with quality control and lead time like PARADOX used to, hit that messenger button to receive tailored solutions for your supply chain or submit your RFQ.