Understanding Minimum Order Quantity (MOQ) in Fashion Manufacturing and Its Benefits for Brands

Fashion Production 5m read

Understanding Minimum Order Quantity (MOQ) in Fashion Manufacturing and Its Benefits for Brands

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Thy Ho Dec 26, 2023

In the fast-paced world of fashion manufacturing, understanding key industry concepts is crucial for success. One such term that has a significant impact on business operations is Minimum Order Quantity (MOQ). At Inflow, a leading fashion manufacturer, we recognize the importance of MOQ and its role in shaping the strategies of fashion brands. This blog will unravel the essence of MOQ and illustrate why a low MOQ policy can be a transformative strategy for fashion brands. Additionally, we'll highlight how Inflow's dynamic supply chain network supports both emerging start-ups and established fashion giants with our flexible MOQ starting from as low as 100 pcs.

What is the meaning of MOQ? MOQ is an acronym that stands for “minimum order quantity”. It means the minimum quantity of items a manufacturer will accept for a production order.

Low MOQ

MOQ is the minimum quantity of items a manufacturer will accept for a production order

For example, if a clothing manufacturer offers an MOQ of 50 pieces per style, then you would need to order at least 50 pieces of a particular style to meet a supplier’s MOQ requirements for a single production run. Nearly all suppliers set an MOQ of some kind. Each supplier’s minimum order quantity will vary widely based on what type of factory they are, what they’re making and where they are located.

MOQs Depend on Manufacturer 

Each manufacturer will define MOQ differently. Some will base their MOQ on total order size, such as a minimum of 1000 pieces of an item, regardless of color or size. Others may set their minimum based on style, color, size, or any other variable. The specific rules depend on the workflow of the manufacturer and what makes the most sense for them. At the end of the day, MOQ is all about maximizing efficiency. That will change depending on the particular manufacturer.

MOQs Depend on Product

MOQs will also depend on the type of product being manufactured. Some products are far more complex to produce than others. But it’s HOW a product is made that makes the bigger difference. Something handmade, for example, might be able to be made in quite a small quantity. Something made on a specialized machine, meanwhile, might require an MOQ in the many 1000s just to be worth programming the machine and running it.

For example, it’s no big deal to print off a single copy of a document on an inkjet printer, right? Well now imagine that you’re using letterpress to do the same document. You’d need to make a plate, ink the plate, and use a press to create it. That’s a tremendously different process for roughly the same product. In other words, the process used has a dramatic effect on the MOQs.

At Prototype, we offer lower MOQs than most clothing manufacturers in our industry. Even for us, however, the MOQ ultimately depends on the type of clothing being made and the techniques involved in making it.

Lower minimum quantities have many benefits to new and existing business owners 

They are able to offer their customers a large variety of garments or products for their consumers, allows them to conduct efficient market testing before large quantity orders are placed, reduces storage capacities, and as a whole, reduces the amount of money they spend.

This is available on most but not all of our apparel garments. For instance, our denim and fully fashioned knits will have higher minimum quantities due to them being made in our specialized factories.

Benefits of Low Minimum Quantities

 

Benefits of Low MOQ

Inflow's Approach to Flexible Minimum Order Quantities in Fashion Manufacturing

Inflow is able to offer fashion brands low MOQ

With Inflow’s efficient supply chain and manufacturing process, we are able to offer low MOQ for fashion brands

At Inflow, we recognize the diverse and evolving needs of the fashion industry. We're dedicated to offering solutions that not only meet these needs but also empower fashion brands, regardless of their size. Central to our approach is providing flexible Minimum Order Quantities (MOQs), starting from as few as 100 pcs. Here's a closer look at how we make this possible:

1. Robust Supply Chain Network:

Our strength lies in our extensive and efficient supply chain network. We collaborate with a variety of manufacturers who specialize in handling smaller production runs. This capability is crucial in offering flexible MOQs, especially beneficial for emerging and small-scale brands.

2. Streamlined Manufacturing Processes:

Inflow harnesses efficient production methodologies combined with a streamlined supply chain. This optimization enables us to offer lower MOQs, ensuring that smaller orders do not come at the expense of quality or economic viability. 

3. Customized Manufacturing Solutions:

Recognizing that each brand has unique requirements, we work intimately with our clients to understand their specific needs. This collaborative approach allows us to provide customized solutions, including lower MOQs, that align perfectly with each brand's individual goals and market strategies. 

Inflow is deeply committed to supporting local and emerging clothing manufacturers with our flexible MOQ approach. Our mission is to revolutionize the fashion manufacturing industry, making it more accessible and adaptable to the ever-changing market demands. We invite you to JOIN US on this transformative journey, where innovative and flexible manufacturing solutions are not just a vision, but a reality.